Introduction
My name is Thiveneshvaran s/o Murugayah and welcome to my site. This blog is to use for Email Marketing for Travel Agency. Email marketing is one of the effective marketing because think type of marketing allows us to build relationships with leads, customers and past customers. It's an opportunity to speak directly to them in their inbox, at a time that is convenient for them. Besides that, e mail marketing is being increasingly recognized as a cost-effective marketing tool. In this digital marketing era, Travel Agency also started to interact with their customers through emails since email marketing provides marketers with communication that permitted relationship building and real-time interaction with customers. Based on the article Journal of Association of Arab Universities for Tourism and Hospitality VOL13 N...