Posts

Web Design-Cookiesound

Image
  1) Cookiesound  :  Nisa Maier's and Ulli Maier's Travel Photography Blog (cookiesound.com) In today's digital world, attractive and creative website is essential to attract many users to our website. Create and attractive website especially anything related with tourism is important because tourism website should create the feel of vacation with photography, videography whenever we visit their websites. I have discovered a blog website known as Cookiesound which seems to be creative for me. This is because i do love to visit the websites which have motion movement of text and photos when we scroll down and uploaded lots of professional photography in the website. This website, is user-friendly with many photographs taken in many countries such as India, Scotland, Greece, Italy, and so on. Aside from that, this website is quite easy to find in the Google search results page. Despite the fact that this page did not show at the top of the results page, it was ranked eighth...

Form of Marketing- YouTube

Image
 1.0 YouTube Advertising  YouTube advertising means advertising on YouTube, the online video-sharing platform, promoting video content, or in relevant search terms in YouTube Search. As Google owns YouTube, YouTube advertising is possible only through Google Ads. Advertising Format In YouTube advertising, companies can utilize its many video ad formats or use it in part with display campaigns. There has 6 types of advertising format in YouTube with different range of duration and price.  Display Ads : The placement of this display is is on right of the feature video and above the video suggestion list. Usually this format ads used for desktop view.  Overlay Ads : Overlay ads is a semi-transparent overlay ads that appear on lower around 20% portion of the video.  Skippable Video Ads : Skippable video ads allows users to skip the ads after 5 minutes. Its usually appears at  beginning , middle or ending of the video.  Non-skippable Ads: This type of form...

Search Engine

Image
                                                                      Google                                                                         Yahoo                                                                               Bing These are the different types of search engine which users are frequently used. Based on these 3 types of search engine, the result of each search engine is different even though it has used the same keyword (trav...

Email Marketing (AirAsia)

Image
  The is the welcome email from AirAsia after I created an account in their official website. In this email they have stated together with my Id number, a short welcome message and some privileges. Besides that, this is also an email marketing because even though this is a welcome email, but they also have promoted their benefits, advantages and privileges that they are having in their online bookings. Moreover, the types of email that they used is One-to-one-email which the email sent to a single user. This is because, this email come along with my id number which addressed to me only. This is email is known as lead nurture where the email will receive after subscribing or signup to create an account in the particular website. Last but not least, in this email also have embed together with App store and Google Play icon to directly install from one of the store platform. This is we call as strong CTA (Call-to-Action) where they allow their recipients to take an action to download ...

Agoda Affiliate Program

Image
  Agoda had organized an affiliate program in 2017 in order to increase their sales. Agoda welcomes the affiliate to promote their hotel reservation at great prices. Besides that, Agoda also welcomes the influencer or hospitality enthusiasts to promote this travel affiliate program. Agoda has used affiliate network called as indolesds.com to ease the way to collaborate and find affiliate. In this affiliate program, Agoda is the merchant and allows affiliate to gain commission for every single successful booking. The validation of conversion is stated that  60 days, as people sometimes book hotels 2-3 months beforehand and need to wait while they check-out from a hotel.  Agoda also offers great deals on long terms stays. Anyone who is interested in travelling can use Agoda Affiliate Offer themselves and then promote it on their website, social media or YouTube channel. Moreover, the commission that will be paid to the affiliate is up to 8% based on the per completed a...

Introduction

Image
                                         My name is Thiveneshvaran s/o Murugayah and welcome to my site.  This blog is to use for Email Marketing for Travel Agency. Email marketing is one of the effective marketing because think type of marketing allows us to build relationships with leads, customers and past customers. It's an opportunity to speak directly to them in their inbox, at a time that is convenient for them. Besides that, e mail marketing is being increasingly recognized as a cost-effective marketing tool.   In this digital marketing era, Travel Agency also started to interact with their customers through emails since email marketing provides marketers with communication that permitted relationship building and real-time interaction with customers. Based on the article  Journal of Association of Arab Universities for Tourism and Hospitality VOL13 N...