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Showing posts from December, 2021

Form of Marketing- YouTube

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 1.0 YouTube Advertising  YouTube advertising means advertising on YouTube, the online video-sharing platform, promoting video content, or in relevant search terms in YouTube Search. As Google owns YouTube, YouTube advertising is possible only through Google Ads. Advertising Format In YouTube advertising, companies can utilize its many video ad formats or use it in part with display campaigns. There has 6 types of advertising format in YouTube with different range of duration and price.  Display Ads : The placement of this display is is on right of the feature video and above the video suggestion list. Usually this format ads used for desktop view.  Overlay Ads : Overlay ads is a semi-transparent overlay ads that appear on lower around 20% portion of the video.  Skippable Video Ads : Skippable video ads allows users to skip the ads after 5 minutes. Its usually appears at  beginning , middle or ending of the video.  Non-skippable Ads: This type of form...

Search Engine

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                                                                      Google                                                                         Yahoo                                                                               Bing These are the different types of search engine which users are frequently used. Based on these 3 types of search engine, the result of each search engine is different even though it has used the same keyword (trav...